25 south



25 South is an Arkansas based clothing brand positioned off of HWY 25 South. The store is inspired by travel, nature and simple living but is deeply connected to its Arkansas roots. The logo was inspired by highway road signs with a touch of personality added with the serif font. 



Brand Discovery
Logo Design
Secondary Elements



Do you need a new logo?


It's time to start attracting the right customers.

It starts with building a clear brand foundation based off of your business background, values, and goals. If you're ready to build a brand that your customers love, let me know!